|  Become a Titan of Industry! JA Titan is more than just a game. It's a JA experience. Coupled with the presence of a volunteer in the classroom, students apply their knowledge of business as they compete online in the highly competitive industry of the fictional Holo-Generator™. While simulating "business quarters," students enter decisions on price, production, marketing, capital investment, and R & D. The impact of the decisions will lead to the success or failure of each Holo-Generator™ company. The classroom-based version of JA Titan offers lesson plans, administrator control, and economic scenarios. Portions of the site are available to the general public at http://titan.ja.org Student Benefits - Explain how product price makes an impact on profits.
- Understand how production can affect price, sales, and profit.
- Make informed business price and production decisions.
- Determine a research and development plan for their business.
- Explain how businesses determine their target markets and conduct market research.
- Explain how marketing affects sales.
- Make informed research and development and marketing decisions.
- Understand that different businesses use different capital investment strategies.
- Make recommendations for capital investment based on set parameters.
- Define charitable giving and explain why businesses make decisions to share their resources.
- Make business decisions by applying their knowledge to a business simulation.
- Use what they have learned about price, production, research and development, marketing, capital investment, and charitable giving to make business decisions using the JA Titan computer simulation.
- Understand how business decisions affect business performance.
- React appropriately to decisions made by other businesses.
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